So here are the 8 Basic Rules that I believe one need to observe in order to successfully sell the business:
Rule #1: Do not try to sell your business yourself.
Rule #2: Have a clear understanding of why you are selling your business.
Rule #3: Have a realistic understanding of what it is you have to sell and how valuable it really is.
Rule #4: Have a good understanding of why someone would want to buy your business.
Rule #5: Get your house in order.
Rule #6: Plan to sell a business opportunity, not a pile of assets or a set of financial statements.
Rule #7: Plan to have multiple, enthusiastic buyers for your business.
Rule #8: Do not get attached to a particular price for your business; plan to let the market give you the best idea of what your business is worth.